Fundraising is not always easy and smooth-sailing, particularly in an unpredictable economy. The money you secure today is not always guaranteed for the next days to come. So, if your organization depends on donations, you must find new ways to secure continuous funding from different donors. This includes using a digital donor wall to attract and retain benefactors. It is an eye-catching, effective, and affordable way to obtain your donor dollars.
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Recognize Donors and List Their Names
One of the primary uses of donor walls is to acknowledge the key contributors to the organization. In the past, many organizations have their donor walls using static signage. While there is nothing wrong in using the traditional signage, digital walls that use high-quality materials are incredibly great and have a sense of flexibility. Static signage is also costly and time-consuming. It even loses reorganization because once the layout is set on the donor wall, you cannot redo the sign. But, with digital signage, you can use, adjust, and change any layout.
Display Milestone of Fundraising
When you decide to use a digital donor wall, you have the options for a wide variety of visual displays. It is easy to display the initiative, campaign, and goal of the organization. This technology has the ability to keep your goals in the minds of the viewers.
You must consider the flexibility that digital walls bring. As you put regular updates regarding the progress of the donation, use the chance to also explain in another window, the benefits of being a donor. For example, include the perks or special privileges that contributors enjoy at every level of donation.
By using digital display fundraising, you are advertising the advantages of donation and raising awareness of the entire process at the same time. These purposes are essential to the success of your donation campaign. The flexible digital display technology allows you to take a proactive approach to your fundraising program.
The Ability to Have Creative Storytelling
A digital donor wall provides your organization with room for telling stories. By using the appropriate content and layout, digital wall signage is excellent at delivering information.
You can share with other companies about the milestone of the organization, the origins, as well as the impact you are doing to the community. Also, viewers will have a clear idea of what you are doing as you describe your origin. Include information about the founders, the challenges they experienced, and their motivation to keep moving.
The digital display is an effective strategy regardless of the type of campaign. It is easy to create and use the template for digital signage. Show to the people that your organization has a rich history and a vital part of an ongoing legacy, as this can help increase the credibility of your organization. As a result, it encourages more donations for your future fundraising.
Recognize Loyalty to Help Grow Your Campaign Efforts
It always makes good business sense to acknowledge all the donors regardless of the size of their contributions. It is because you can never tell when a contributor may increase their donation level in the coming years.
Take into consideration how a digital donor wall can help define your mission and your relationship with the donors. It is an effective business strategy that can help drive more donations to your organization. At the same time, empower your employees to design, set up, and manage more digital displays in the future.